Friday, August 28, 2009

Basic SEO For Site Monetization Using PPC

Basic SEO For Site Monetization Using PPC
By [http://ezinearticles.com/?expert=Sean_R_Mize]Sean R Mize

In order to use programs like AdSense and to also increase the chances of being noticed by Google's search engine, you will have to learn a little about Search Engine Optimization (SEO). While the term may sound intimidating, luckily understanding SEO is not really all that difficult.

The concept of SEO is to write content that attracts readers of certain interests, by using relevant keywords in your page title, headline, sub-titles and the body of the text content on your page.

That same information also tells Google what kind of ads to serve to your site assuming your readers will have interest in ads that have to do with your content. If you don't use SEO, Google may decide to serve up adds that pay very little because they don't have any really good keywords telling them what higher paying keywords your site is related to. Whereas, if you just spent a few more minutes adding the right keyword phrases to your content/posts, you could generate a much better payout from the higher paying keywords.

There are some people on the Internet who believe that SEO is dead just because Google doesn't pay much attention to meta tags anymore, and the only way to get high search engine results listings is by having a massive number of back links from popular authority sites is simply not true. It can still help to learn a lot about SEO and use it to increase the power to attract traffic and also to increase your bottom line if your choice of ad programs is AdWords or any ad delivery system that runs on the same premise.

In addition, you can use SEO to target your articles and press releases to make them rank higher in the SERPs (Search Engine Result Positions). By adding a few keywords that tell the search engine that you have a specific market niche in mind, it makes it really easy for it to rank your content and serve it to the people looking for just this niche. And, that's the other reason why you will want to know SEO even though you may be using Bidvertiser.com as your choice of advertiser. That knowledge can help you target profitable niches even before you decide to create a web site or write a single post.

By the way, are you a coach, consultant, entrepreneur, speaker, small business owner or online marketer who is tired of getting paid less than you are worth for your coaching and consulting?

What if you could learn how to package and sell your coaching packages for $4k, $8k, even $12k or $25k and enroll multiple clients per month at those prices?

To begin learning how you can sell your own coaching for between $4k and $25k per client, download my new recording: "How to Sell High Ticket Products Online" here: [http://www.secrets-of-internet-success.com]High Ticket Selling Secrets

Sean Mize teaches coaches, consultants, and small business owners how to package their knowledge and sell it in high priced coaching, consulting, and online class packages. Sean says "If you have an existing marketable service or skill that you can teach others, I can teach you to package it into a high-priced class or coaching program, guaranteed"

Article Source: http://EzineArticles.com/?expert=Sean_R_Mize http://EzineArticles.com/?Basic-SEO-For-Site-Monetization-Using-PPC&id=1877044

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