Internet Marketing With Your Blog

Internet Marketing With Your Blog
By [http://ezinearticles.com/?expert=Lance_Winslow]Lance Winslow

Recently, a top blogger on the Internet stated that Blogging is not just about having your own soapbox, digital scrapbook or group of friends bantering about; today, small and large businesses have begun blogging to communicate with customers, sell products and services, inform potential clientele and get business.

So, in essence what he is saying is that you need a blog whether you run a small business, sell wares online or are part of a multi-national corporation that needs to continually enhance brand image and communicate your PR message to the world. Of course, the blogger is right, blogs are so much more than they use to be. This is why if you are in business or run a non-profit endeavor, then you need a blog, thus, I recommend this very good book to you:

"The Everything Blogging Book - Publish your ideas online, get feedback, and create your own worldwide network" by Aliza Sherman Risdahl - 2006.

In this great book you will find all you need in order to develop a strategic plan for your business blog, marketing efforts and how to communicate your message effectively. Of course, the author is quick to point out that your blog is worthless if no one reads it, this is why he has gone to extreme lengths to explain all the possible ways to get the word out. He describes bookmarketing, building social networks, and how to use just the right amount of controversy, without turning off readership.

The book goes into building subscriber base, RSS feeds and setting up and growing email newsletter lists, without too much attrition. If you are interested in setting up a blog for your business, then buy this book, I picked up my copy at Barnes and Noble three days ago, read the whole thing and am developing a plan to ignite my blog presence today!

"Lance Winslow" - Online [http://www.bloggingcontent.net/]Blog Content Service. If you have innovative thoughts and unique perspectives, come think with Lance; [http://www.WorldThinkTank.net/]http://www.WorldThinkTank.net/. [http://www.carwashguys.com/history/founder.html]Lance Winslow's Bio

Article Source: http://EzineArticles.com/?expert=Lance_Winslow http://EzineArticles.com/?Internet-Marketing-With-Your-Blog&id=1105493