Internet E-Commerce Book Review - Full Circle Viral Marketing Considered

Internet E-Commerce Book Review - Full Circle Viral Marketing Considered
By [http://ezinearticles.com/?expert=Lance_Winslow]Lance Winslow

If you are using the new paradigm of online social networking to market a product or sell something online, or even if you are attempting to gain fame for some ego-centric reason then you want your online videos, writing, digital pictures, political commentary, or blog to go viral. Easier said than done, and getting your 15-minutes of fame might be a lifetime goal for you, but you cannot make a living off being a one-shot wonder.

The objective is to get a following going so that you can maintain your fame, and flow of traffic so that you can sell all these online social networking folks something. But rather than me explain all this to you, I'd rather recommend an excellent book:

"Viral Spiral: How the Commoners Built a Digital Republic of Their Own" By David Boiler; New Press Publishing Company; New York, NY; (2009). ISBN-13: 978-1595583963.

This book explains how E-commerce is merging with culture, eGovernment and blurring all the barriers and boundaries once believed. Learn about how all this happened and where the author believes it is going. He delivers power arguments and renders excellent examples with Web 2.0, YouTube, WikiPedia, Facebook, file sharing, Napster, and all the latest social networking sites and strategies.

He explains the challenges ahead with intellectual property rights, prior abuses, current patent wars, open source software, and how the Internet works as mind of its own. How the Internet operates independently, 24/7 and with the speed of nothing we've ever seen. The history of this book, all recent, really makes you think about how things are constantly evolving. And how you are part of it whether you like it or not and how you can take advantage of the opportunity if you wish.

Lance Winslow - [http://www.aircraftwashguys.com/historicals.shtml]Lance Winslow's Bio. Lance Winslow is also Founder of the Detail Guys, a cool little Franchise Company; [http://detailguys.com/founder.shtml]http://www.detailguys.com/founder.shtml/.

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