What Is SEO?

What Is SEO?
By [http://ezinearticles.com/?expert=Sean_R_Mize]Sean R Mize

With the powerful dominance of the search engines on the Internet and the unprecedented usability and functionality that these entities have in the online arena, one cannot help to ask and think about how to achieve a much friendlier environment with them. Such queries and mind curiosities brought about yet another phenomenon that people have to ponder upon - the search engine optimization or the SEO.

An attempt to give a better and much concrete definition to Search Engine Optimization has reached a very monumental stage. Not so long ago, one great Internet expert and enthusiast has defined the term search engine optimization that has been used by many online encyclopedias such as Wikipedia and Webopedia to name a few as the method that is first and fore mostly aimed at the improvement on the popularity and recognition that a website may have on popular search engines -thus, the word optimization of the search engine. With SEO, what is basically being made it to make sure that the web site or the web log or any site portal that you have shall gather and gain in optimum, more and more prominence in the online arena.

What is interesting about search engine optimization is the fact that with the use of this popularity method, you get to sustain and maintain a higher notch on the ranking and indexing as regulated and provided by the search engine. It may be strenuous job for some people to get engaged with the whole process of search engine optimization but generally, every aspect of it becomes a fun and enjoyable endeavor when it is done and made on a much lighter perspective.

Do you want to learn more about how I do it? I have just completed my brand new guide to article writing success, 'Your Article Writing and Promotion Guide'

Download it free here: [http://www.secrets-of-internet-success.com/ezrss.html]Secrets of Article Writing

Do you want to learn how to build a big online subscriber list fast? Click here: [http://www.secrets-of-internet-success.com/listbuilding.htm]Secrets of List Building

Sean Mize is a full time internet marketer who has written over 9034 articles in print and 14 published ebooks.

Article Source: http://EzineArticles.com/?expert=Sean_R_Mize http://EzineArticles.com/?What-Is-SEO?-Part-I&id=807357

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Search Engine Optimization (SEO) 2

Search Engine Optimization (SEO) 2
By [http://ezinearticles.com/?expert=Sean_R_Mize]Sean R Mize

Hopefully, you did some keyword research when you were looking up niches for your potential web sites. Even if you didn't, you can still pull up some interesting keywords for indexing, categories, and titles just off the top of your head. They may not be as valuable as some of the ones you've researched, but don't underestimate just good old fashioned brainstorming. This in combination with the All-in-one-SEO pack can still get you good results, even though it's far better to do research with the Google Keyword Tool and use that in combination with the All-in-one-SEO pack.

To use the pack as you are writing up blog posts, you will want to click on the Write tab within WordPress. Then, click on the section that says, "All In One SEO Pack" to expand it for use. You are going to add the titles, keywords, and descriptions there. Then, the pack creates the meta tags for you automatically.

There are three places you want to make sure to put your targeted keywords in when you create a post: the title, the keyword list, and the description. All of these spots help the search engines to quickly index and figure out what the post is about and how to rank it. So, whatever your keyword or keyword phrases are, you will want to make sure they appear in all three places. You also want to include the keyword at the beginning of the title, more so than at the end.

You can really ramp up the SEO in your posts by adding the keyword phrases to the content of the entire post. The search engines weight the headings and subheadings more than the actual writing, but you shouldn't over do it. Depending on the length of your post, you should try to keep the density between 1 and 2%. That means if you have a 300 word post, the keyword should only appear between 3 and 6 times, including the title, headings, and subheadings.

It's always better to put a few less keywords in than the maximum as Google will also penalize people who stuff their posts with too many keyword phrases. So, positioning the keyword phrases to show up where they are more weighted is more valuable than having the keyword show up an excessive number of times in your blog post.

By the way...do you want to learn exactly how to create a high income online business by meeting the needs of people in your niche through coaching, consulting, and teaching online classes?

Download my new recording: "How to Sell High Ticket Products Online" here: [http://www.highticketsellingcoach.com]High Ticket Selling

Or...do you want to learn how to increase your online income by adding coaching, consulting, and online classes to your existing practice or business? Find out how here: [http://www.secrets-of-internet-success.com]Internet Marketing Coaching

Sean Mize teaches coaches, consultants, and small business owners how to package their knowledge and sell it in high priced coaching, consulting, and online class packages. Sean says "If you have an existing marketable service or skill that you can teach others, I can teach you to package it into a high-priced class or coaching program, guaranteed"

Article Source: http://EzineArticles.com/?expert=Sean_R_Mize [http://ezinearticles.com/?Search-Engine-Optimization-(SEO)-2&id=1687531 ]http://EzineArticles.com/?Search-Engine-Optimization-(SEO)-2&id=1687531

Basic SEO For Site Monetization Using PPC

Basic SEO For Site Monetization Using PPC
By [http://ezinearticles.com/?expert=Sean_R_Mize]Sean R Mize

In order to use programs like AdSense and to also increase the chances of being noticed by Google's search engine, you will have to learn a little about Search Engine Optimization (SEO). While the term may sound intimidating, luckily understanding SEO is not really all that difficult.

The concept of SEO is to write content that attracts readers of certain interests, by using relevant keywords in your page title, headline, sub-titles and the body of the text content on your page.

That same information also tells Google what kind of ads to serve to your site assuming your readers will have interest in ads that have to do with your content. If you don't use SEO, Google may decide to serve up adds that pay very little because they don't have any really good keywords telling them what higher paying keywords your site is related to. Whereas, if you just spent a few more minutes adding the right keyword phrases to your content/posts, you could generate a much better payout from the higher paying keywords.

There are some people on the Internet who believe that SEO is dead just because Google doesn't pay much attention to meta tags anymore, and the only way to get high search engine results listings is by having a massive number of back links from popular authority sites is simply not true. It can still help to learn a lot about SEO and use it to increase the power to attract traffic and also to increase your bottom line if your choice of ad programs is AdWords or any ad delivery system that runs on the same premise.

In addition, you can use SEO to target your articles and press releases to make them rank higher in the SERPs (Search Engine Result Positions). By adding a few keywords that tell the search engine that you have a specific market niche in mind, it makes it really easy for it to rank your content and serve it to the people looking for just this niche. And, that's the other reason why you will want to know SEO even though you may be using Bidvertiser.com as your choice of advertiser. That knowledge can help you target profitable niches even before you decide to create a web site or write a single post.

By the way, are you a coach, consultant, entrepreneur, speaker, small business owner or online marketer who is tired of getting paid less than you are worth for your coaching and consulting?

What if you could learn how to package and sell your coaching packages for $4k, $8k, even $12k or $25k and enroll multiple clients per month at those prices?

To begin learning how you can sell your own coaching for between $4k and $25k per client, download my new recording: "How to Sell High Ticket Products Online" here: [http://www.secrets-of-internet-success.com]High Ticket Selling Secrets

Sean Mize teaches coaches, consultants, and small business owners how to package their knowledge and sell it in high priced coaching, consulting, and online class packages. Sean says "If you have an existing marketable service or skill that you can teach others, I can teach you to package it into a high-priced class or coaching program, guaranteed"

Article Source: http://EzineArticles.com/?expert=Sean_R_Mize http://EzineArticles.com/?Basic-SEO-For-Site-Monetization-Using-PPC&id=1877044

Why You Need to Learn SEO to Effectively Use CPA and PPC Monetization

Why You Need to Learn SEO to Effectively Use CPA and PPC Monetization
By [http://ezinearticles.com/?expert=Sean_R_Mize]Sean R Mize

If you haven't even started to create your web business, you have the most to gain from learning the concepts of arbitrage and search engine optimization. It's much harder to go back to web pages that have already been written and offers that have already been created, to include the keyword phrases, particularly if you can't even find valuable keywords for that niche market.

The reason for this is that many Internet marketers put the cart before the horse when they create an online business. They think if they have a hobby of crocheting that this will make a profitable web site. They think just because it's something they love, and know thousands of other people love it too, and that are passionate enough to make it work, they can make money in that niche.

We've all heard the Internet gurus piping up with "do what you love and the money will follow." If that were true, there'd be no reason to learn the techniques for attracting traffic because all anyone would have to do is slap any website together on a topic they love and wait for the profits to roll in.

Sounds ridiculous, doesn't it? That's because it is. There's more to setting up a successful online business than just loving what you do and picking a topic you are passionate about. You also have to pick a niche that the market is excited about too, is large enough to bare more competition and that has enough disposable income to have interest in your higher paying ads and products!

So how can you figure out what that market should be? Well, actually, understanding that keywords pay out based on the popularity of a particular topic, you can easily research which market niches are worth pursuing by learning how to use the Google Keyword Tool (It comes free with your Free Adwords Account), that is used with SEO techniques. So, SEO is definitely not dead, and learning some of the tools available to help you research markets by keywords, is going to help you develop a sound business plan that leads to success.

Now if you are just getting started and haven't even gotten your first web site up, don't fret! That's the best time to find out about all these concepts. They will put your foot on the right path and increase your chances of making a good income with every new thing that you learn. And, what's best is that your sites will look more professional, attract more attention, and can be flipped to other web buyers if you decide you get tired of them. Just adding a little extra effort to learn niche marketing and SEO can make a site very attractive to prospective buyers.

By the way, are you a coach, consultant, entrepreneur, speaker, small business owner or online marketer who is tired of getting paid less than you are worth for your coaching and consulting?

What if you could learn how to package and sell your coaching packages for $4k, $8k, even $12k or $25k and enroll multiple clients per month at those prices?

To begin learning how you can sell your own coaching for between $4k and $25k per client, download my new recording: "How to Sell High Ticket Products Online" here: [http://www.secrets-of-internet-success.com]High Ticket Selling Secrets

Sean Mize teaches coaches, consultants, and small business owners how to package their knowledge and sell it in high priced coaching, consulting, and online class packages. Sean says "If you have an existing marketable service or skill that you can teach others, I can teach you to package it into a high-priced class or coaching program, guaranteed"

Article Source: http://EzineArticles.com/?expert=Sean_R_Mize http://EzineArticles.com/?Why-You-Need-to-Learn-SEO-to-Effectively-Use-CPA-and-PPC-Monetization&id=1877054

Keywords Are a Part of the SEO Equation

Keywords Are a Part of the SEO Equation
By [http://ezinearticles.com/?expert=Sean_R_Mize]Sean R Mize

No matter what vehicle you use to create exposure to traffic for your sites, you will want to include keyword phrases to help the search engines rank the site for the niche traffic you want. And, in any of these third party submission archives, you should be asked for keyword phrases, whether they refer to them as tags, categories, or titles. What you want to do is weight (or give more weight to), the content so that the search engine finds it easy to understand and rank for your particular topic.

Of course, you shouldn't seek to overdo this practice as it can count against you too. Using the same keywords over and over again is considered keyword spamming by the search engines and can actually cost you position ranking in your SERPs. But, generally, you can add a keyword in the title, some in the tags or indexes, categories, and some within the content too. It generally depends on how large your articles and or press releases are as to the number of instances a keyword can be inserted without triggering a Google penalty to your positioning.

Keyword Density

If you have less than 2% of the content as keywords in the body of your content, you are typically safe. For that, there should be less than 2 keyword phrases per 100 words written, counting the title, headings, and subheadings.

You can find a Keyword Density Checker, tool here to save yourself some time. Obviously you will have to through your content into a temporary web page and pop it up on your server to use this service: http://www.googlerankings.com/ultimate_seo_tool.php

By the way, are you a coach, consultant, entrepreneur, speaker, small business owner or online marketer who is tired of getting paid less than you are worth for your coaching and consulting?

What if you could learn how to package and sell your coaching packages for $4k, $8k, even $12k or $25k and enroll multiple clients per month at those prices?

To begin learning how you can sell your own coaching for between $4k and $25k per client, download my new recording: "How to Sell High Ticket Products Online" here: [http://www.secrets-of-internet-success.com]High Ticket Selling Secrets

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Sean Mize teaches coaches, consultants, and small business owners how to package their knowledge and sell it in high priced coaching, consulting, and online class packages. Sean says "If you have an existing marketable service or skill that you can teach others, I can teach you to package it into a high-priced class or coaching program, guaranteed"

Article Source: http://EzineArticles.com/?expert=Sean_R_Mize http://EzineArticles.com/?Keywords-Are-a-Part-of-the-SEO-Equation&id=1877157

Getting Your Site Indexed

Getting Your Site Indexed
By [http://ezinearticles.com/?expert=Sean_R_Mize]Sean R Mize

Not to be mistaken for new page indexing that Google now offers 24 hour on demand page indexing for existing sites that have deployed Google Site Search on their sites. However "On Demand Indexing" now offered by Google can be useful if you decide to get serious about your hot trends business and run a Word Press Blog on your own domain. More on that later.

Site indexing is just that. Getting your new web site or blog's domain name (URL), indexed into it's search engine database. There is no hope of attaining any search engine position, low or high, without Google first doing what is called spidering the Internet with "Bots" that go out and search for new sites and new information on existing sites. These bots are generated from the numerous data centers Google has around the world. When they spider for indexing is a closely held secret. It is not on any regular schedule.

I can remember before Google was even in existence and it taking weeks to sometimes months to get a site indexed in what was the hot search engines and directories of the day. Old systems like Netscapes search engine, Web Crawler, Magellan, Excite, and others have been folded into the biggies we know today. A Few like MSN and Yahoo are a couple that have stood the test of time and the onslaught of Google. One relatively new one "Ask.com" (Used to be "Ask Jeeves), is the only newcomer in years to grow and remain a semi major player. So when I hear people complain about it taking a week to get their new site indexed on Google, I have to laugh just a little. They don't know how good they have it.

Getting your site indexed quickly in the search engines is still not an exact science. At least not in the time frames we need to get them indexed in. so we're not going to rely on them being indexed and certainly not getting 1st page search engine results. Be proactive and getting our own traffic is the key.

However I have seen the methods listed below get a brand new blog indexed in less that 24 hours. That is livable in the fast paced world of hot trends marketing. I will occasionally not mess with the following processes if I found a hot trend that is pretty iffy. I won't take time spending time on something that is a long shot. Why do I take iffy long shots? Because I can afford the time or am between other projects when I do. And it's kind of a kick when I do go for a long shot and it pays off.

With that in mind, it is still worth employing a couple of tricks I've learned along the way. These action steps will only take you a few minutes once you have the process down.

Do you want to learn more about how I do it? Download my new recording for free here: [http://www.secretsofim.com]How to Sell Coaching

Do you want to learn how to use articles like this to drive targeted traffic to your site? Click here: [http://www.secrets-of-internet-success.com/ezrss.html]Article Writing Guide

Sean Mize teaches coaches, consultants, and small business owners how to package their knowledge and sell it in high priced coaching, consulting, and online class packages, and is an expert at using articles like this to drive traffic to his website, and has taught hundreds of clients his secrets. Sean says "If you have an existing marketable service or skill that you can teach others, I can teach you to package it into a high-priced class or coaching program, guaranteed"

Article Source: http://EzineArticles.com/?expert=Sean_R_Mize http://EzineArticles.com/?Getting-Your-Site-Indexed&id=2004696

Internet Marketing - How to Optimize Your Website For Better Page Ranking

Internet Marketing - How to Optimize Your Website For Better Page Ranking
By [http://ezinearticles.com/?expert=Sean_R_Mize]Sean R Mize

As an online entrepreneur, it's very important that you have high page ranking. You would want your website to show up on the top 10 search page results so your target market can easily find you online.

Here's how you can optimize your website:

1. Use keywords on your web content. You will need to sprinkle generous amount of keywords not only on your home page but also on all pages of your website. They must be strategically placed on your content in such a way that you'll be able to help search spiders in analyzing your web content. Use keywords on your headings, on your tags and on your descriptions. However, make sure that you adhere to the appropriate keyword density to avoid being penalized by Google.

2. Build links. Inbound links tell Google and other search engines that your website is informative thus, it's worth linking to. Do an extensive research and find those people who are running a website that compliments your website's theme. Get their contact information and convince them to link with you. I wouldn't lie about it; this can be a time-consuming and overwhelming task but your effort and time will surely worth it.

3. Off page optimization techniques. Aside from emailing webmasters and getting them to link with you, you can also obtain high quality inbound links from other relevant sites through article marketing, blog hopping, and forum posting. Share a slice of your expertise to online users and post your site's URL on your resource box or on your signature. If your audience were impressed with the information you offered, they are most likely to give your site a visit.

Do you want to learn more about how I do it? I have just completed my brand new guide to article writing success, "Your Article Writing and Promotion Guide"

Download it free here: [http://www.secrets-of-internet-success.com/ezrss.html]Article Writing

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Or...do you want to learn how to increase your online income by adding coaching, consulting, and online classes to your existing practice or business? Find out how here: [http://www.secrets-of-internet-success.com]Internet Marketing for Coaches

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Sean Mize teaches coaches, consultants, and small business owners how to package their knowledge and sell it in high priced coaching, consulting, and online class packages. Sean says "If you have an existing marketable service or skill that you can teach others, I can teach you to package it into a high-priced class or coaching program, guaranteed"

Article Source: http://EzineArticles.com/?expert=Sean_R_Mize http://EzineArticles.com/?Internet-Marketing---How-to-Optimize-Your-Website-For-Better-Page-Ranking&id=2737823

Using the Google Keyword Tool

Using the Google Keyword Tool
By [http://ezinearticles.com/?expert=Sean_R_Mize]Sean R Mize

The Google keyword tool is generally used by Internet marketers to find high paying keywords or to get ideas for keywords. It can also be used to find out how popular a particular keyword phrase is because the keyword tool gives you an ideal of the monthly search volume for each term listed.

When you first get into the keyword tool, you will be able to look up any keyword or keyword phrase, including synonyms that might be being tracked by Google in their Adwords campaigns. Once the results lists come up, you will have the option to show or hide some columns with a drop-down list that says, "Show/Hide columns." When you open that drop-down list, you will see the option to show the estimated average CPC. Choose this one to add some more depth to the list and to be able to compare the monthly search volume and popularity with the potential value of the keyword phrases.

What's nice about this tool is that you can put in one of the terms in your brainstorming list and by seeing which have a low competition with a high search volume, or a high search volume with a high CPC, you will be able to figure out which keyword phrases and associated niches will attract better advertising dollars from Google.

We are going to go over SEO more in the next chapter, but for now, be aware that what you are trying to do is figure out which of your brainstorming ideas can be backed up as a great niche for your upcoming website. So, you put in "home brewing" into the Google keyword tool and you quickly find out that while you are quite the enthusiast, others are not as interested as the term has a low CPC value and the advertisers aren't paying much.

You'll notice down the list, however, that "beer brewing" has a CPC over a dollar and a search volume of 60,500. This is better, but not by much. So, then you search more terms and you find out that wine making, on the other hand, has a very high CPC value compared to beer making and that home canning has almost no value whatsoever. So, that means, that while you might want to focus solely on beer making, it wouldn't be a good idea. That niche is too narrow to attract the type of attention you want.

Remember that there are millions of people on the Internet and you want to get a niche that can appeal to a specific market segment. Right now, if you use beer making, you will attract some attention, but not much. And, worse, the advertising dollars don't appear to be going there as much as with wine making. So, if you choose wine making, again it's a better niche, but is this too broad a niche? Are you going to be able to target just those people who wan tot make wine at home, and not everybody who wants to drink wine on special occasions? So, you look up more keywords and find more targeted phrases like "wine supplies" that have a good CPC and search volume without being overly competitive.

By the way, are you a coach, consultant, entrepreneur, speaker, small business owner or online marketer who is tired of getting paid less than you are worth for your coaching and consulting?

What if you could learn how to package and sell your coaching packages for $4k, $8k, even $12k or $25k and enroll multiple clients per month at those prices?

To begin learning how you can sell your own coaching for between $4k and $25k per client, download my new recording: "How to Sell High Ticket Products Online" here: [http://www.secrets-of-internet-success.com]High Ticket Selling Secrets

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Sean Mize teaches coaches, consultants, and small business owners how to package their knowledge and sell it in high priced coaching, consulting, and online class packages. Sean says "If you have an existing marketable service or skill that you can teach others, I can teach you to package it into a high-priced class or coaching program, guaranteed"

Article Source: http://EzineArticles.com/?expert=Sean_R_Mize http://EzineArticles.com/?Using-the-Google-Keyword-Tool&id=1877322

Tips For Effective SEO
By [http://ezinearticles.com/?expert=Sean_R_Mize]Sean R Mize

When Google changed the rules for SEO to make it harder for black hat Internet marketers to game the search engine, many people felt that SEO was dead. However, there is still a place for SEO techniques, not just to attract traffic, but also to monetize your site. The problem comes in when people start following formulas that don't change and adapt with the market.

SEO is time-sensitive. What may be a brilliant strategy in one time-frame can end up being panned by Google in another. That's what happened with all those people who took such great care to stuff their meta tags with keywords. Now, they're basically ignored. If that was their entire SEO strategy, it would have left them with a rapidly declining page rank and virtual anonymity in the search engine result pages. So, try to follow good, time-tested, rules of practice that can keep your site active and ranking near the top of the search engine pages.

These strategies may sound like common sense, and they are. You should try to keep up with changes as Google changes their algorithm so that you don't end up being affected negatively by a change in their policies. But, using straightforward common sense can also help to keep you doing fine when others are scrambling to implement new strategies to make up for poorly thought out choices earlier. So, let's review some ways to make the SEO in your articles and press releases have a timeless quality to them.

Choose Familiar Words

Don't try to get too fancy or hog all the trendy words coming out for SEO keyword phrases. While they are great for a short time, they'll eventually fall out of favor and so will your traffic. Try to stick to keyword phrases with familiar words in them that also have been checked for low competition, high CPC and search volume. You may not get everything you want from those criteria, but try to get whatever you can.

Choose Words That Follow The Goldilocks Rule

The keywords you want to focus on shouldn't be too narrow or too broad in scope, just like your website niche. That's to help you target the demographic in a way that generates the most traffic that you can from it.

Start Small

If you don't have a whole lot of time to devote to SEO, don't worry about it. What's most important is to get a start on it. You can start with just developing a niche from SEO research or using it to add value to your advertising campaigns. Don't feel like you have to go whole hog and flood every press release with tons of keywords. Don't think you're not doing it right if you don't have time to join a social network or write for article directories. Do what you can and learn as you go.

By the way, are you a coach, consultant, entrepreneur, speaker, small business owner or online marketer who is tired of getting paid less than you are worth for your coaching and consulting?

What if you could learn how to package and sell your coaching packages for $4k, $8k, even $12k or $25k and enroll multiple clients per month at those prices?

To begin learning how you can sell your own coaching for between $4k and $25k per client, download my new recording: "How to Sell High Ticket Products Online" here: [http://www.secrets-of-internet-success.com]High Ticket Selling Secrets

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Sean Mize teaches coaches, consultants, and small business owners how to package their knowledge and sell it in high priced coaching, consulting, and online class packages. Sean says "If you have an existing marketable service or skill that you can teach others, I can teach you to package it into a high-priced class or coaching program, guaranteed"

Article Source: http://EzineArticles.com/?expert=Sean_R_Mize http://EzineArticles.com/?Tips-For-Effective-SEO&id=1877381

Internet Marketing With Duplication System - To Do Or Not to Do

Internet Marketing With Duplication System - To Do Or Not to Do
By [http://ezinearticles.com/?expert=Tanny_Lahav]Tanny Lahav

Affiliate marketing will work if you know how to use a duplication system. When you join a new affiliate program you will learn about this system and how well it works for others.

The duplication system is used by all successful internet marketers and it has two sides. One positive side of the duplication system is the ability to learn from your sponsors previous experience, learn from their mistakes and never do them again and learn all the methods that work and bring results and repeat them over and over again.

A good sponsor will help his downline and share his experience with them, teach them everything he knows about internet marketing, what work for him and what not. He will offer his help to his affiliate and motivated them to copy his actions and get the same results as he is.

Affiliates who wish to become successful internet marketers want to have this kind of sponsor. The inexperienced newbies will always seek for help and guides; they don't know what to do and when they have a system that provides a step by step guide for working online they will follow this guide.

However duplication has another negative side. Duplicating your sponsor methods and actions is highly recommended, however, duplicating content is forbidden and may end with severe consequences.

One way to build credibly in internet marketing is writing articles, submitting them to article directories and posting regularly on blogs. Thousands of internet marketers all over the world are writing articles and blog posts every day. Copy their content without giving credits is forbidden.

If you wish to publish someone else's article on your blog, provide a credit to the writer and a link to his site. If you copy the article from an article directory, the article will have a resource box for you to use on your blog or website.

If you copy an article and post it as your own you are taking a huge chance. The search engines love content, but they love unique and original content. When the search engine discover that your content is a duplication your website may end up in the search engine sandbox, and usually websites that ended in the sandbox are not getting out.

Being banned from a search engine is not something you wish for your business. It means that all traffic you ever received from the search engines will be gone and it will take a lot of hard work to start all over again.

When you find duplications of your content, report this person and edit your web page completely. It is worthless to contact the one who duplicated it.

For conclusion, duplication is good when it comes to taking action and learning how to use various internet marketing methods, but it can also be an enemy when content and online information is involved. Duplicate your sponsor and not his articles and you will see great results.

Tanny Lahav has worked online since June 2007. Visit her website to learn about internet marketing and find
internet home business ideas for working online. http://www.learn2earn2.com

Article Source: http://EzineArticles.com/?expert=Tanny_Lahav http://EzineArticles.com/?Internet-Marketing-With-Duplication-System---To-Do-Or-Not-to-Do&id=2782408

How to Make Money Online by Proven Methods of Successful Internet Marketers - Part VI - HP Sales

How to Make Money Online by Proven Methods of Successful Internet Marketers - Part VI - HP Sales
By [http://ezinearticles.com/?expert=Rod_Erb]Rod Erb

Technology is moving at the speed of mind. Business is moving at the speed of sales. Online Businesses are the power of both. This is the Sixth in a series of learning the many types of successful online businesses in the age of the internet. This article discusses "High-Powered (HP) Sales Promotions."

The category "High-Powered Sales Promotions" is a term I use for the "hype" of how to make money on the internet by just joining the "promoters" program for $XX dollars. Be very wary of these "charlatans" who are no more than "wolves dressed in sheep's clothing". They are not out there to teach you serious money making techniques or money making methods using a proven money making plan. They are there to simply take your money. Their scams then leave you to figure out how to do what they say is ridiculously simple and that they have seemingly done successfully. All they really have done is succeeded in ripping a lot of people off.

Unfortunately, when financial times are bad people become desperate and as a result fall prey to these "wolves". They will put on a "paid programming" that will catch your eye while you are up late and can't sleep and the next thing you fall victim. They put "authorities" on these programs who are nothing more than actors paid to lie and do so with such passion and conviction, how could you not believe? Just ask yourself one simple question as you watch these programs, "if it were this easy wouldn't everyone be rich? "

The drawbacks to this category for making money on the internet are:

(1) Ethics and being sucked in by people willing to cheat you

(2) Being "promised" by "paid actors" that you will be rich beyond your wildest dreams

(3) Paying monthly fees for a network of information that takes months to decipher

(4) Paying a one time fee for a "new" product that is "guaranteed" or your money back

For anyone interested in easy ways to make money online these "High-Powered Sales Promotions" are not the way to go. Proven ways to make money on the internet require sound business plans with fundamental good business structure. Words, words and more words are just that, words. "High-Powered Sales Promotions" are not the category of supposedly successful internet marketers to make money online by proven successful ways. You have to recognize that systems to make money online are time tested and established. Do your homework before you get sucked in to anything other than a legitimate business opportunity.

Next time, I will discuss "Multi-Level Marketing (MLM)" in the series "How to Make Money Online by Proven Methods of Successful Internet Marketers. This will be Part VII."

Making money online is an opportunity anyone can embark upon. Doing it successfully is the challenge that all adventurous entrepreneurs must learn. Learning from those who have made their fortunes is a great start and the internet is a vast untapped frontier of opportunity. Your success is directly proportional to your effort. What you need is a coach to help motivate you to a successful online business with optimal effort. If you want to learn how to build a successful "Affiliate Marketing" business online go to [http://www.quickmoneyeasy.info]4-Day Money Making Blueprint. If you want to try other money making opportunities and understand Legitimate money making techniques go to [http://www.rke-inc.com/AffiliatePrograms]Quick Ways to Make Money.

Article Source: http://EzineArticles.com/?expert=Rod_Erb http://EzineArticles.com/?How-to-Make-Money-Online-by-Proven-Methods-of-Successful-Internet-Marketers---Part-VI---HP-Sales&id=2764335

High Ticket Marketing - Discover 7 Easy Methods to Breakthrough With High Ticket Marketing

High Ticket Marketing - Discover 7 Easy Methods to Breakthrough With High Ticket Marketing
By [http://ezinearticles.com/?expert=Sean_R_Mize]Sean R Mize

In order to let prospects know that the solution to their problem is your amazing program, you've got to promote it using effective sales closure methods. Keep reading to discover 7 easy methods to breakthrough with high ticket marketing.

1. Learn to identify buying signals. When you see them, remember to ask for the sale. Those that ask, get.

2. People sometimes hesitate to buy. They feel stuck wondering if they're making the right buying decision. To get the clients unstuck, ask them to write out advantages and disadvantages of buying your solution. This exercise brings mind clarity.

3. Genuinely care about helping your prospect decide if your offer is a good fit for your prospect. This increases the chances of closing the sale.

4. Ask your prospect to imagine doing nothing different and to imagine continuing to be without the right solution. Then ask the client to imagine a fulfilled feeling after buying your program. Then ask the client to compare the two options. This exercise helps close the sale.

5. As your prospect recognizes the problem solution is close, but that it might be taken away by doing nothing different, this can help him or her makeup his or her mind to buy. None of us likes to feel denied that which we greatly desire. That's why asking your client to compare the two possibilities can speed up sales closure.

6. Doing comparative analysis can close sales.

7. Talk at the prospect's level of understanding. This helps close sales and develops rapport and trust between prospect and you.

Do you want to learn more about how I do it? I have just completed my brand new guide to article writing success, "Your Article Writing and Promotion Guide." Download it free here: [http://www.secrets-of-internet-success.com/ezrss.html]Article Writing.

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Or...do you want to learn how to increase your online income by adding coaching, consulting, and online classes to your existing practice or business? Find out how here: [http://www.secrets-of-internet-success.com]Internet Marketing for Coaches.

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Sean Mize teaches coaches, consultants, and small business owners how to package their knowledge and sell it in high priced coaching, consulting, and online class packages. Sean says, "If you have an existing marketable service or skill that you can teach others, I can teach you to package it into a high-priced class or coaching program, guaranteed."

Article Source: http://EzineArticles.com/?expert=Sean_R_Mize http://EzineArticles.com/?High-Ticket-Marketing---Discover-7-Easy-Methods-to-Breakthrough-With-High-Ticket-Marketing&id=2785728

Product Funnel Creation - 5 Marvelous Secrets to Improve Your Product Funnel Creation

Product Funnel Creation - 5 Marvelous Secrets to Improve Your Product Funnel Creation
By [http://ezinearticles.com/?expert=Sean_R_Mize]Sean R Mize

Are you not making enough sales through your product funnel? Then, it's high time that you do some improvements. Here's what you can do:

1. Improve your product line. Check your low-end, middle-end, and high-end products. Make sure that they are working as designed and that they are worth every penny. If not, improve them to make them more useful, more effective, and more valuable to they eyes of your target market. Also, make sure that they are way better compare to similar products being offered online. By doing this, you can make your offerings more saleable.

2. Generate leads. You will need to do this on a daily basis to increase your chances of making a sale. Do cold calls, resort to email blast, and advertise like crazy. The more attention you generate, the better.

3. Communicate the benefits of your products. This is the best way to get your prospects to buy from you. Tell them ahead of time what they can expect to get from your offerings so they'll know what they'll be getting in exchange of their money.

4. Make your clients happy. This is the secret to move these people farther down to your funnel. If they feel that they are getting great value for their money and if they are having a great time doing business with you, you can be assured that they'll come back over and over again.

5. Feedback. If you are clueless as to what you are doing wrong, get your clients to help you out. Encourage them to send in their feedback and suggestions so you'll know what improvements you need to make.

Do you want to learn more about how I do it? I have just completed my brand new guide to article writing success, "Your Article Writing and Promotion Guide"

Download it free here: [http://www.secrets-of-internet-success.com/ezrss.html]Article Writing

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Or...do you want to learn how to increase your online income by adding coaching, consulting, and online classes to your existing practice or business? Find out how here: [http://www.secrets-of-internet-success.com]Internet Marketing for Coaches

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Sean Mize teaches coaches, consultants, and small business owners how to package their knowledge and sell it in high priced coaching, consulting, and online class packages. Sean says "If you have an existing marketable service or skill that you can teach others, I can teach you to package it into a high-priced class or coaching program, guaranteed"

Article Source: http://EzineArticles.com/?expert=Sean_R_Mize http://EzineArticles.com/?Product-Funnel-Creation---5-Marvelous-Secrets-to-Improve-Your-Product-Funnel-Creation&id=2746300

The Affiliate Conspiracy Review - It's About Exposing The Secrets Of PPC

The Affiliate Conspiracy Review - It's About Exposing The Secrets Of PPC
By [http://ezinearticles.com/?expert=Leon_Lioe]Leon Lioe

Affiliate Conspiracy is the newest Internet Marketing product created by Eric Rockefeller. It consists of not only ebooks and special reports but also a complete series of video tutorial showing you almost every facets of internet marketing. But let me say right off the bat that the primary focus of this product is on pay-per-click (PPC). If you're not using or planning to use PPC, this product is not for you.

Everything about how to make money using PPC (especially Google AdWords) is covered in details. You'll discover secrets and tips like how to achieve high CTR, increase Quality Score, reduce the cost per click, spy on competitors, develop landing pages that increase sales, plus all the tools Eric has been using to rack in thousand of dollars every single month.

In my humble opinion, the most valuable part of Affiliate Conspiracy is when the author exposes some of his profitable PPC campaigns. He shows you step by step how to set up his profitable campaigns from scratch in videos. It's as if you're standing right behind him and watch over his shoulder as he demonstrated how easy it is to make a fortune online.

I also appreciate that Eric provides some great presell copy templates for zero cost, these templates will save you a lot of time and he also reveals the secret of how he increased the sales conversion by 230%!

Affiliate Conspiracy is a very well-rounded guide. For example, if PPC is not your cup of tea, there are series of video tutorials showing you how to use non-PPC methods like setting up a blog, building Squidoo lens, building HubPages, using PLR, Joint Venture, and many more. However, these are not covered in depth as the main focus is still on PPC as mentioned before.

The techniques revealed in Affiliate Conspiracy are tried and proven to work, but don't expect immediate result. Just like anything in life, some efforts on your part are needed and there will be challenges and roadblocks, and you'll stumble along the way. Just like when you first learn how to ride a bicycle. You fell, you got up and you tried again.... you fell again, got up and tried again.... and you fell, you got up and tried again.... and again. That's how most of us learn how to ride a bike. And let me tell you that learning how to make money online is no different. Please remember that.

One Major Drawback:

There is one major drawback I find in Affiliate Conspiracy. There is a lack of information on how to actually build an income-generating site. It would be very useful if Eric could make a video tutorial on this topic. Something like building a site from scratch, how to get indexed by the search engines, how to generate immediate traffic, and making an actual sales.

I have information on how to overcome the above drawback, you can read it at my [http://online-business-journey.com/blog/product-reviews/affiliate-conspiracy-review/]Affiliate Conspiracy review site. Check it out!

Copyright © 2008. This article may only be freely distributed if this resource box stays attached and all hyperlinks are active. Leon is an Infopreneur dedicated to sharing his online discoveries across the net. You can visit his sites [http://online-business-journey.com/]Internet Marketing Success and [http://leonlioe.com]Self Improvement Tips.

Article Source: http://EzineArticles.com/?expert=Leon_Lioe http://EzineArticles.com/?The-Affiliate-Conspiracy-Review---Its-About-Exposing-The-Secrets-Of-PPC&id=1203030

Book Review - Letting Go of the Words - Writing Web Content That Works by Janice Redish

Book Review - Letting Go of the Words - Writing Web Content That Works by Janice Redish
By [http://ezinearticles.com/?expert=Cindy_King]Cindy King

Letting Go Of The Words is a must read for anyone that has any involvement with a website or blog. This is not about the tools you need or anything technical.

This book is about web content and information strategies. It's about "planning, selecting, organizing, writing, illustrating, reviewing, and testing content"... that gives readers a successful and satisfying web experience.

Letting Go Of The Words is the best book on writing content for the web that I have come across. If you want to have a solid foundation on content strategy you will devour the 350 pages. You will cover all the aspects you need for creating a content strategy online. By simply reading this book, you will learn what you need to put on your website and why.

And it is very easy to read. You do not need to read it from front to back, but read the chapters that are the most important to you fist. The fact that the book is written this way makes it a great reference tool that you can go back to for answers to specific questions.

After reading that chapter or two that is important to you right away something becomes obvious. It is really worth reading the book and not just skimming through it. Ginny did not write any fluff in this book, like the title says; she was writing content that works.

If the subject is of interest to you, you will probably also like it as a leisure read because the easy-to-read guidelines and examples for writing web content are just that readable and effective. Sample chapters are available on line; Chapter 1 Content! Content! Content! and Chapter 5 Writing Information, Not Documents.

The book breaks down writing good web content into small steps and explains why each step in important. Very few books give you such an educational approach in an easy to read and colorful format. Ginny has used a graphics in a very effective way, just as a writer should with their web content - the graphics are easy to understand and clearly connect to the subject matter.

Letting Go Of The Words goes beyond simply explaining the reasons why. It does a great job at teaching you how to write good web content through examples.

There are many examples throughout all of the chapters
There are examples of what not to do
These examples are followed with examples of how to make the web pages better
There are sections on press releases and on legal documents
There are tips to make your content easier for people with special needs
There is always a quick reference in bullet points at the end of each chapter to summarize the essentials

Could it be read by non-Native English speakers? Yes, Ginny writes with an easy-to-read style and the organization of the book make it very easy to understand. There are very useful 'before and after' examples. The level of the readers English should be a solid intermediate level to understand and take advantage of all of the examples given.

I particularly liked the way how Ginny brings home the important aspects of web content by approaching them from different angles in the different chapters. One example that comes to mind is a set of three images used. The first is a picture of a website as it appears online. The second is a picture of the same website with certain areas grayed out slightly to show what the average reader really doesn't see. The third image is what the website should look like, to take full advantage of both the page and the eye motion most readers use.

It is often difficult to explain just how you need to keep your website readers in mind when writing for them. People often understand one aspect of doing this and leave out the other aspects needed to provide good web content. Ginny has included case studies to show how people have actually improved their websites, following her methods.

After reading this book you will approach the question of writing web content for your readers differently. Your approach will be more global. You will see how to write to give your readers a successful and satisfying experience. And you will get it.

Thank you Ginny for such a useful book. Letting Go Of The Words has helped me decided to have a look at the other books you have written. It is rare to find an author who explains things as well as you do in such an easy to understand format.

Are you committed to speeding up your international sales cycles?

Learn how to combine cross-cultural marketing tools and international sales strategies for faster sales.

Join us on the [http://getinternationalclients.com/join-us-on-the-international-sales-road-map/]International Sales Road Map

Would you like to develop your international business?

Are you a beginner at international sales and marketing?

Read the Beginners Guide [http://getinternationalclients.com/beginners-international-marketing-plan/]Discover Your International Business

Cindy King is a Cross-Cultural eMarketer & International Sales Specialist, aligning businesses with different cultures. She has over 25 years field experience in international business development and helps mid-sized business owners create international business development strategies that shorten time to profitability.

Article Source: http://EzineArticles.com/?expert=Cindy_King http://EzineArticles.com/?Book-Review---Letting-Go-of-the-Words---Writing-Web-Content-That-Works-by-Janice-Redish&id=1172356

Article Marketing Domination Review - Does Article Marketing Still Work?

Article Marketing Domination Review - Does Article Marketing Still Work?
By [http://ezinearticles.com/?expert=Leon_Lioe]Leon Lioe

For those who are doing Internet Marketing or Affiliate Marketing business would totally agree that "targeted traffic" is one of the most crucial elements for success. Because targeted traffic are your potential buyers; these are people who are ready to take out their credit cards and buy. So more targeted traffic means more sales; and more sales = more money. On the other hand, no traffic = no sales = no money.

There are basically two methods to generating traffic to your site. The PAID and FREE methods. Example of a paid method is pay-per-click (PPC) advertising such as the well-known Google AdWord system where you pay when people click on your ad. Example of a free method is Article Marketing (AM) in which you write and submit articles to article directories to drive traffic to your site.

Article Marketing is one of the oldest traffic generation methods but it is also the most powerful in terms of generating targeted traffic. Some Internet Marketing pundits say that AM is dead but I strongly disagree... those who say that perhaps never use AM themselves. As a matter of fact, this method is still the most powerful way for generating free traffic. It has proven to work time and again.

However, many techniques of using articles to build online business have changed over time. As Internet Marketing business is getting more and more competitive these days, old techniques are no longer effective. The old AM strategy still works very well but in order to dominate your niche and beat your competitors, you need to learn and use the new techniques as well. That's where Article Marketing Domination comes to the rescue.

Article Marketing Domination is a little ebook that has only 30 pages. It's written by Josh Spaulding. Josh is not like those typical IM gurus who always use hype to sell... He wrote his ebook based on extensive testing; he knows what works and what doesn't. In fact, Josh started testing the new techniques several years ago while he was still an Army stationed in Germany. He was asking some advice on article marketing to Tim Gorman (the 6-figure a month article marketer who was also a US Army officer).

Josh had taken what he discussed with Tim and went into his own secret lab and tested a variety of ways to use articles to build successful online business. That's how the first edition of Article Marketing Domination was born in early 2007. To his own surprise, the first version was so successful and promoted by many well-known Internet Marketers. It brought in over $30,000 in sales.

The ebook was a hit because it showed proofs and provided real blueprint for others to follow and use articles in a more powerful way. Today, Article Marketing Domination is in its fourth edition and Josh had completely rewritten and incorporated more powerful techniques.

Here is a sneak peek of what you will get in this new edition of Article Marketing Dominition ebook...

- The misunderstood purpose of AM method.

- The two forms of AM.

- How to compose an article that will get top ranking on Google.

- Keyword research to get top ranking for your articles.

- How to effectively submit your articles.

At the end of the ebook, you will also get a list of tools that can help you make your article marketing campaign more effective and powerful. You will also get a list of article directories that are worth submitting to. On top of that, you will also receive two bonuses: Write Like A Maniac (value $29) and The Ultimate Blogging Blueprint ($37).

In conclusion... I personally learn a lot of new techniques in Article Marketing Domination. This ebook is unique in the sense that all the methods discussed had been tried and tested. Some old methods of AM still works but if you want to use articles to build online business that can earn you a full-time income, you need to incorporate the new methods outlined in Article Marketing Domination as well.

For more information, go to our site [http://online-business-journey.com/article-marketing-domination/go/]Article Marketing Domination - how to dominate your niche using articles. You can also learn more Internet Marketing tips and download an ebook for free at our site --] http://online-business-journey.com/

Article Source: http://EzineArticles.com/?expert=Leon_Lioe http://EzineArticles.com/?Article-Marketing-Domination-Review---Does-Article-Marketing-Still-Work?&id=1617828

Blogging to the Bank 3.0 Review - It's Nothing New!

Blogging to the Bank 3.0 Review - It's Nothing New!
By [http://ezinearticles.com/?expert=Leon_Lioe]Leon Lioe

The latest installment of Rob Benwell's Blogging To The Bank ebook is NOTHING new. Yes.. you've heard me right and I'm not afraid to state that as my intention is to write an honest review about this product.

But this doesn't mean that Blogging To The Bank 3.0 is totally useless and full of rehashed materials. In fact, it's a well-written ebook that focuses mainly on teaching the NEWBIES how to make money blogging with WordPress.

If you're not a newbie, and you understand/know how to do the following tasks...

1. Market/Niche Research

2. Products Research

3. Keywords Research

4. Register a domain name, set up hosting account and Wordpress blog

5. Install and set up certain WP plug-ins for SEO purposes

6. Write informative content in your blog

7. Optimize your blog for both humans and search engines

8. Promote your blog using various link building, SEO and Web 2.0 techniques

9. Monetize your blog by promoting affiliate products and displaying Google Adsense ads

10. Test, optimize and improve your monetization

11. The, repeat all over again from step 1 with another blog.

The above is the cycle of success practiced by all successful bloggers. If you're already doing these steps daily, then Blogging To The Bank 3.0 is really NOTHING new to you. So, you don't need to waste another $37 to buy it! Because you're already practising the blogger's cycle of success.

But if you are new to blogging or not familiar with the steps I outlined above, then you need to read BTTB 3.0. It's perhaps the best blogging blueprint to follow if your intention is to make money building blogs.

In Blogging To The Bank 3.0, Rob breaks down these steps/processes and shows you step by step how to build blogs that make you money. The book contains no FLUFF; you won't hear Rob's telling you his personal stories. He goes straight to the point and tell you to do this, then that, then repeat your success. Simple as that.

So, you only get to learn those actions needed to make money by building blogs. The ebook only costs $37 and I reckon it's great value for money. If you've decided to purchase it, please check out my BONUS page first (see link below). These bonuses complement the BTTB ebook and further expand some of the ideas covered.

Don't forget to check out my [http://online-business-journey.com/BTTB3/bonus/]BTTB 3 BONUS PAGE if you have decided to purchase it. These bonuses can help to speed up your blogging success. You can also visit my blog for more tips and advice --] http://online-business-journey.com/blog/

Article Source: http://EzineArticles.com/?expert=Leon_Lioe [http://ezinearticles.com/?Blogging-to-the-Bank-3.0-Review---Its-Nothing-New!&id=1654393 ]http://EzineArticles.com/?Blogging-to-the-Bank-3.0-Review---Its-Nothing-New!&id=1654393

Blog Inferno Review - A Cross Promotion Scam?

Blog Inferno Review - A Cross Promotion Scam?
By [http://ezinearticles.com/?expert=Leon_Lioe]Leon Lioe

When I came across the Blog Inferno's sales page, I actually enjoyed reading it as the owner (Colleen Slater) wrote it in a story-telling style. She is a single mom who has a full time job and only works on her online business for an hour a day. But she managed to pull in over $100,000 a year.

Over $100,000 a year with only 1 hour work a day? Really? Well, it sounds too good to be true. Outrageous claim has become a norm for any marketer who tries to sell you his/her product. Such tactic is very widespread in the world of Internet Marketing.

That's ok because I have learnt to see through hype surrounding a product. But what really turns me off is when I read about one-third down the page. When she talks about another product called Firepow - which is essentially a blogging tool created by another Internet marketer. At this point, it sounds like a cross promotion scam to me.

But she does mention that this is optional, you still can earn money using the Blog Inferno system without this tool. The tool just saves you time and allows you to achieve more with less time.

Finally, I bought Blog Inferno because the price is ridiculous low (only $27) and the action bonuses are irresistible. To sweeten the deal, she packed in 13 high-quality fast action bonuses. I immediately fall in love with few of the bonuses there because I know they could help me to be more productive and earn more money. So I think she priced her product + bonuses way too low. It's very good value for money. So I grabbed it!

But, how about the contents? Does Blog Inferno deliver?

After I download the ebook, I read it immediately. It's about 150 pages long but I skipped those chapters that were too basic for me. Even so I can't believe what I'm seeing... I mean the level of detail and the depth of information covered are simply incredible.

Basically, everything she knows about making money online while working full time and having to take care of her young kiddies at home, is laid down step by step for anyone to learn and follow.

Apart from the basic stuffs like why use blog, she also covers advanced stuffs like how to find desperate keywords, secret to getting high rankings, getting high quality backlinks from government sites, killer list building tips, traffic generation, market research, turning visitors into cash, and much more... It's one of the most complete blogging guide I have ever seen.

Whether you're a newbie or seasoned niche blogger, there will be new stuff in there for you to learn. Besides the step-by-step methods, worksheets, task plans, etc., there are also tons of video tutorials for those who prefer to learn by watching videos.

I can't find any complaint for Blog Inferno except for the cross promotion strategy she's using. I'm quite satisfied with the value and quality she provides. Well, the 147-page step-by-step guide, bonuses, videos, worksheets, task plans and other resources are surely worth much more than $27. However, I almost certain that she'll raise the price pretty soon.

Hope this review is useful for you.

To sweeten the pot, I have also included my own bonuses. If you've decided to purchase Blog Inferno, don't forget to claim the bonuses. You can take a look at my [http://online-business-journey.com/bloginferno/bonus/]bonuses here. For more free tips and advice on Internet Marketing, go to http://online-business-journey.com/

Article Source: http://EzineArticles.com/?expert=Leon_Lioe http://EzineArticles.com/?Blog-Inferno-Review---A-Cross-Promotion-Scam?&id=1752435

Should You Read "The Long Tail"

Should You Read "The Long Tail" by Chris Anderson?
By [http://ezinearticles.com/?expert=Lance_Winslow]Lance Winslow

Does it make sense to read books by the top Internet Entrepreneurs of the World? Well if you are an Internet Entrepreneur or you make money online then sure it does. I too am a fan of the fluidity of information flow that the Internet provides. The Internet is one of the greatest communication tools ever created for the Human Race.

I believe this is a very apropos book for any Founder of an Internet Company or small online businessperson to read. I will pick up a copy myself, because this is a very good recommendation of a book to read and it provides a glimpse of the direction of information flow.

It makes sense to see into the minds of the Google folks to anticipate the Road Ahead, which is another great book to read. I think if someone is serious about the Internet and running a successful business then they need to read all the books of all the Leading Companies that survived the .Com bust and just kept going.

There are some great books out their from the founders and Presidents of Ebay, Amazon, Cisco Systems, Oracle, IBM, Intel, AMD, Microsoft, HP, Apple, Dell, etc. and I have learned a lot and found pearls of wisdom in all of them. I therefore recommend that you do read Chris Anderson's book; The Long Tail at your earliest convenience. Consider all this in 2006.

"Lance Winslow" - Online [http://www.WorldThinkTank.net/]Think Tank forum board. If you have innovative thoughts and unique perspectives, come think with Lance; [http://www.WorldThinkTank.net/]http://www.WorldThinkTank.net/. Lance is an online writer in retirement.

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Content Rich by Jon Wuebben - A Book Review

Content Rich by Jon Wuebben - A Book Review
By [http://ezinearticles.com/?expert=Cindy_King]Cindy King

Jon states that his book is The complete SEO Copywriting Guide for Search Engine Rankings and Sales Conversion.

What You Get Out Of This Book

At first, it was hard to situate this book. I already have some SEO copywriting skills. What else could this book offer?

As I flipped through it, a few of the chapter titles are similar to what you would expect for Search Engine Optimization:
Keyword Research
Optimizing Your Site Content

But most of the book is about writing content for good Search Engine Optimization. It is a copywriting book.

Jon caught my attention right from the beginning, my back straightened up. This book offers more than copywriting.

In the first couple of chapters I found:
Some really useful strategies for content creation.

Now, I have spent a lot of time working on my own strategies for content creation. And Jon actually taught me two very useful things:
How to analyze your web copy
How to prioritize which type of content you need to get what you want out of being online

This might seem easy for you. But I have not run across these clear tactics before. And these tactics are:
Easy
Relevant
Measurable

If you are in any way involved in writing for the web, the first few chapters alone are worth the price of the book.

The cover of the book promises copywriting for sales conversion, and Jon shows you how.

These first chapters are good examples of what happens as you read the whole book. There are little nuggets throughout the book. Nuggets to help you get maximum value out of your online content. Nuggets that come from experience.

At first, I thought I would skim through the chapters on subjects that are familiar to me.

But the book was well worth a full read. It is obvious that Jon has the experience and knows what he is talking about. He knows how to improve your web copy for better SEO for both humans and search engines.

Who Is This Book For?

Well, the book is definitely about copywriting. SEO copywriting. There are chapters for different types of online copywriting:

Web copy
Articles
Press releases
Viral copy for blogs, RSS, and Wikis
Pay per click, landing pages and banner ads
Emails and newsletters

Jon also explains the differences in copywriting between small companies and large corporations. There are case studies. And there is also a wealth of information on how to become a SEO Copywriter.

This book is great for anyone involved in web content:
Marketers, writers, and even technical web users.

What I most appreciated was how it is easy to see the strategies that go with the "how-to's". It's not often you find this mix in a book. This makes it easier to see the whole picture of writing the content and using your content to get the results you want.

Are you committed to speeding up your international sales cycles?

Learn how to combine cross-cultural marketing tools and international sales strategies for faster sales.

Join us on the [http://getinternationalclients.com/join-us-on-the-international-sales-road-map/]International Sales Road Map.

Would you like to develop your international business?

Are you a beginner at international sales and marketing?

Read the Beginners Guide [http://getinternationalclients.com/beginners-international-marketing-plan/]Discover Your International Business.

Cindy King is a Cross-Cultural eMarketer & International Sales Specialist, aligning businesses with different cultures. She has over 25 years field experience in international business development and helps mid-sized business owners create international business development strategies that shorten time to profitability.

Article Source: http://EzineArticles.com/?expert=Cindy_King http://EzineArticles.com/?Content-Rich-by-Jon-Wuebben---A-Book-Review&id=1643178

Book Review - Landing Page Optimization by Tim Ash

Book Review - Landing Page Optimization by Tim Ash
By [http://ezinearticles.com/?expert=Cindy_King]Cindy King

There are a few books out there on landing page optimization. Optimizing your front page is a key aspect of having a powerful web design.

Here is a quick definition of landing page optimization:

Better conversions - the work you do to your web pages to increase the rate at which you get your readers to do what you want them to do after reading your web page.

If you begin with a 2% conversion rate and increase that to 3% you have increased your conversion rate by 50 percent.

There are many recommendations for the expensive 'Landing Page Report' published by MarketingSherpa. But at just under $500 this is simply too steep for many budgets.

Tim Ash's new book is a very good alternative. In fact, it is probably a good idea to start with this book and make the decision if you need more information after reading it.

Tim's book gives a very good outline of all aspects of landing page optimization and conversion and is divided into three sections:

Background - includes setting the stage and understanding your website and your audience What and How to Tune - includes why your site needs a tune up, elements to tune, the math and methods of tuning Getting it Done - includes building a team and an action plan as well as the pitfalls to avoid.

As a reader, you will appreciate covering the following points:

where to start and what to do, the roles of the different team players, the skills of each team player and their overlapping roles.

This book is totally business focused and all about getting more sales and keeping clients. You learn how to do the measurements and how to use them to improve your conversion.

This book is great to read if you are beginning to intermediate level.

The truth is, until you hit a 100% conversion rate you can always work on increasing your page conversion.

Tim reminds us all of the important things to do for good conversion, and draws our attention to the points we often skip over or need to come back to regularly.

I also particularly liked two parts:

His reminder of where to start - it makes you want to keep this book to check through every 6 months or so. As an inspiration to continually try to tweak your conversion and to verify that your website is still on course. His take on deciding whether to outsource your conversion testing or not. As a marketer I know this is always a tough call.

This is a very easy to read book even for non-native English speakers.

The overview on tuning and multivariate testing sections represent half of one chapter. These are the only technical sections of the book. The rest is non technical and all is very well explained.

If this subject interests you, I'm sure you will want to read all of the 300 odd pages.

As Tim Ash says, this next year will see many companies studying their landing page optimization. Businesses always focus on all sorts of traffic acquisition and client retention strategies.

But most businesses tend to forget about the conversion process. Or at least they think they have worked on it, when in fact they have barely scraped the surface. Companies should give just as much attention to all aspects of conversion as they do acquisition and retention.

Using internet marketing to develop international sales is often thwarted due to bad international conversion. The game rules are the same for both domestic and international websites.

Spend some time developing, testing and adjusting good conversion strategies, and your skills will be good for both domestic and international clients.

Are you committed to speeding up your international sales cycles?

Learn how to combine cross-cultural marketing tools and international sales strategies for faster sales.

Join us on the [http://getinternationalclients.com/join-us-on-the-international-sales-road-map/]International Sales Road Map

Would you like to develop your international business?

Are you a beginner at international sales and marketing?

Read the Beginners Guide [http://getinternationalclients.com/beginners-international-marketing-plan/]Discover Your International Business

Cindy King is a Cross-Cultural eMarketer & International Sales Specialist, aligning businesses with different cultures. She has over 25 years field experience in international business development and helps mid-sized business owners create international business development strategies that shorten time to profitability.

Article Source: http://EzineArticles.com/?expert=Cindy_King http://EzineArticles.com/?Book-Review---Landing-Page-Optimization-by-Tim-Ash&id=1154756

Learn From the Pros - Secrets to Increasing Web Hits and Turning the Traffic Into Terrific Sales

Learn From the Pros - Secrets to Increasing Web Hits and Turning the Traffic Into Terrific Sales
By [http://ezinearticles.com/?expert=Lance_Winslow]Lance Winslow

Every Internet Entrepreneur wants to find ways to improve their sales per hits ratio and make more profit. Of course, as easy as that sounds or as easy as folks selling the "top 10" best secrets to selling more on the Internet, the reality is that it takes trial and error and persistence. There are some very good books on the subject and a few eBooks as well. One book, that I often recommend is:

"Increasing Hits and Selling More on your Web Site" by Greg Helmstetter - 1997.

Subtitle: Proven Web Marketing Techniques that will: Increase traffic on your website and Turn your visitors into customers.

Some of the information in this book is old, and yet every time I re-read it, I pick of another great idea to help me in my websites. It is quite a complete guide, and yet in 1997, it hardly mentions Google or MSN.com, amazing how the world has changed isn't it?

This book is good for the complete novice or an experienced web designer and ecommerce expert. Either way there is a lot to be learned here. Each time I page thru the book, I learn something else. Is this the bible to making money on your website?

Certainly not, no, I would not go that far, but it is definitely one of the best books on the subject that I have ever read and I must have 10 or 12 in my personal business library on this subject. So, if you want to learn from the Pros; the secrets to increasing Web Hits and turning that traffic into sales, then this is one book you cannot do without.

"Lance Winslow" - Online [http://www.WorldThinkTank.net/]Think Tank forum board. If you have innovative thoughts and unique perspectives, come think with Lance; [http://www.WorldThinkTank.net/]http://www.WorldThinkTank.net/. Lance is an online writer in retirement.

Article Source: http://EzineArticles.com/?expert=Lance_Winslow http://EzineArticles.com/?Learn-From-the-Pros---Secrets-to-Increasing-Web-Hits-and-Turning-the-Traffic-Into-Terrific-Sales&id=840127

Internet Marketing With Your Blog

Internet Marketing With Your Blog
By [http://ezinearticles.com/?expert=Lance_Winslow]Lance Winslow

Recently, a top blogger on the Internet stated that Blogging is not just about having your own soapbox, digital scrapbook or group of friends bantering about; today, small and large businesses have begun blogging to communicate with customers, sell products and services, inform potential clientele and get business.

So, in essence what he is saying is that you need a blog whether you run a small business, sell wares online or are part of a multi-national corporation that needs to continually enhance brand image and communicate your PR message to the world. Of course, the blogger is right, blogs are so much more than they use to be. This is why if you are in business or run a non-profit endeavor, then you need a blog, thus, I recommend this very good book to you:

"The Everything Blogging Book - Publish your ideas online, get feedback, and create your own worldwide network" by Aliza Sherman Risdahl - 2006.

In this great book you will find all you need in order to develop a strategic plan for your business blog, marketing efforts and how to communicate your message effectively. Of course, the author is quick to point out that your blog is worthless if no one reads it, this is why he has gone to extreme lengths to explain all the possible ways to get the word out. He describes bookmarketing, building social networks, and how to use just the right amount of controversy, without turning off readership.

The book goes into building subscriber base, RSS feeds and setting up and growing email newsletter lists, without too much attrition. If you are interested in setting up a blog for your business, then buy this book, I picked up my copy at Barnes and Noble three days ago, read the whole thing and am developing a plan to ignite my blog presence today!

"Lance Winslow" - Online [http://www.bloggingcontent.net/]Blog Content Service. If you have innovative thoughts and unique perspectives, come think with Lance; [http://www.WorldThinkTank.net/]http://www.WorldThinkTank.net/. [http://www.carwashguys.com/history/founder.html]Lance Winslow's Bio

Article Source: http://EzineArticles.com/?expert=Lance_Winslow http://EzineArticles.com/?Internet-Marketing-With-Your-Blog&id=1105493

Internet Book Review - Learning About Online Auctions Like eBay

Internet Book Review - Learning About Online Auctions Like eBay
By [http://ezinearticles.com/?expert=Lance_Winslow]Lance Winslow

Do you have stuff lying around the house? Have you considered having a garage sale and trying to turn some of that junk into a little spending money? Well, I do not know if you have ever had a garage sale, but they are indeed a lot of work. You gather up everything you want to sell and then place an ad in the newspaper classified section and put out signs late the night before. Then you get up really early and set everything out, while you are setting up the bargain shoppers show up in droves.

These bargain shoppers try to negotiate all your best stuff immediately, buy it cheap and load it up, they are pros, much better than you at the garage sale thing. But imagine if you were a pro and you knew as much or more than they did about how to run a garage sale? Now imagine that your garage sale was 24/7 and totally virtual, okay so now you are imagining exactly what Ebay is.

So, let me recommend a very good book you can read to prepare you in selling all your junk online in the virtual world. This is a book I own and it is packed with really good information:

"The eBay Myth-Buster" by David D. Busch; Wiley Publishing Inc., Hoboken, NJ; 2004.

This book discusses some 200 myths that people have about selling stuff on eBay, many of these myths are similar to your first garage sale, all the things you thought were true and then what turned out to be the case. There are myths about buying that are outlined in the book, as well as myths about selling. The book is broken into about a dozen chapters, each one with helpful hints and techniques. Again, if you want to know about eBay and how it works, this is the book for you.

"Lance Winslow" - [http://www.carwashguys.com/history/founder.html]Lance Winslow's Bio. If you have innovative thoughts and unique perspectives, come think with Lance; [http://www.WorldThinkTank.net/]http://www.WorldThinkTank.net/.

Article Source: http://EzineArticles.com/?expert=Lance_Winslow http://EzineArticles.com/?Internet-Book-Review---Learning-About-Online-Auctions-Like-eBay&id=1530617

You Have an Internet Business But Know Virtually Nothing About How the Internet Works

You Have an Internet Business But Know Virtually Nothing About How the Internet Works
By [http://ezinearticles.com/?expert=Lance_Winslow]Lance Winslow

Did you know that 12% of all Americans own a small business of some type? Many of these businesses are home businesses, nearly 35% and of those over a third are Internet businesses. It's amazing how many people have businesses on the Internet or derive at least some of their income through website sales or other Internet endeavors; such as selling stuff on eBay, consulting over the Internet or selling content. It's a huge industry.

Still, most people do not even know how the Internet works and yet they derive income from doing business online. If you do any type of business online you should know exactly how the Internet works, how things are connected and how the flow of information actually happens. Perhaps, this is why I recommend that Internet entrepreneurs and people that sell online do a little reading so they understand the dynamics and all the behind-the-scenes of the Internet.

Therefore, I'd like to recommend a very good book for you. Although this book was printed some time ago, over a decade ago; it still has very good information about the inner workings of the Internet and its history. This will give you a good basis of knowledge and then you can catch up on the latest and greatest things the Internet has to offer, all of which came later. The book is titled;

"The Internet Business Book," by Jill H. Ellsworth and Matthew V. Ellsworth; John Wiley and Sons; 1994.

On this book subtitle, it claims it is also a Complete Guide to;

1.) What the Internet is and how to gain access;
2.) Marketing and creating a corporate presence;
3.) Sales, advertising and customer support;
4.) Business, marketing and sales resources

Indeed the book lives up to this claim and I highly recommend it, as I have a copy in my own personal library and every once in a while I take a peek to remind me exactly how the Internet works when I am scheming up some new type of entrepreneurial endeavor online. So, please consider this.

Lance Winslow - [http://www.carwashguys.com/history/founder.html]Lance Winslow's Bio. If you have innovative thoughts and unique perspectives, come think with Lance; [http://www.WorldThinkTank.net/]http://www.WorldThinkTank.net/.

Article Source: http://EzineArticles.com/?expert=Lance_Winslow http://EzineArticles.com/?You-Have-an-Internet-Business-But-Know-Virtually-Nothing-About-How-the-Internet-Works&id=1668537

Internet Marketing Book - A Book Review and Thoughts on Buying Key Words on Search Engines

Internet Marketing Book - A Book Review and Thoughts on Buying Key Words on Search Engines
By [http://ezinearticles.com/?expert=Lance_Winslow]Lance Winslow

Have you ever wanted to learn how to buy key-words on a major search engine and insure that the money you spend will be returned in sales on your website? This is a huge issue to Internet Marketers, but to clear it all up, I have a great book recommendation for you:

"Winning Results with Google AdWords" by Andrew Goodman (Founder of Page Zero Media); McGraw Hill Publishing Company Incorporated; 2009. ISBN: 978-0-07-14656-8.

This book takes all the mystery out of Google AdWords, and explains why you need to use this marketing tool and how to run a good campaign on Google to achieve your goals. Ever wonder what the trick is for bidding on Key-words? You'll be amazed when you find out and it will take all the guessing out of the game. The book also explains how to leverage the long-tail theory and thus, out think your bidding competitors.

Learn how to reach your targeted masses and desired traffic, hundreds of great tips you can immediately employ to help you win. Probably the most important part of the book for me was the discussion on conversion rates to convert your targeted traffic into buying customers thus, boost your website sales. There is also a chapter on using Google to assist you in gaining market and competitor intelligence. Find out what you competition is doing and what seems to be working for them.

Indeed, I am going to recommend this book to anyone that has a legitimate product or service that they sell online. It will help you succeed and meet your profit goals if you follow the suggestions within. So please consider this, it's the perfect Internet Marketing Book for you.

Lance Winslow enjoys community philanthropy - [http://nashville.bizjournals.com/nashville/stories/2000/11/06/smallb2.html]Lance Winslow likes small business. Lance Winslow has also been involved in the Oil Industry; [http://www.oilchangeguys.com/aboutus.shtml]http://www.oilchangeguys.com/aboutus.shtml/.

Article Source: http://EzineArticles.com/?expert=Lance_Winslow http://EzineArticles.com/?Internet-Marketing-Book---A-Book-Review-and-Thoughts-on-Buying-Key-Words-on-Search-Engines&id=2309900

Tweet For Business - An Internet Marketing Book Review For You!

Tweet For Business - An Internet Marketing Book Review For You!
By [http://ezinearticles.com/?expert=Lance_Winslow]Lance Winslow

Have you ever wondered what the value in Tweeter is or how you might use it to promote your business? Well, if so, then you might want to try it out, sign up and of course, educate yourself a little. It is a very interesting scheme, and although most baby boomers don't get it, well, they should not let that stop them from cashing in on its potential uses. It is for this reason that I am going to have to recommend a very good book to you. The name of the book is:

"How to Dominate Your Market One Tweet at a Time" by Joel Comm. Published by John Wiley and Son's; Hoboken, NJ; 2009.

This book offers you insight into the workings of the famous ever expanding Internet sensation; Twitter. Have you ever wondered why twitter works, how it works, why it's so popular, and how you can leverage this technology to help your business? If you need to buy this book and follow the tips and instructions, such as how to Design a Cool Profile, and advice on Picking a Great Picture.

Next, you will need to learn how to build a solid following, and a little on Tweet etiquette, along with all the Twitter terminology. Once you get this done you can work on developing Twitter Teams. In enjoyed this book because it explained the need to creating a story to go along with your tweeting persona. As well as various third party tools and applications, which are incredible, and will help you build quickly.

The last section of the book is rather important, something you may not have considered but perhaps should; the Legal issues. There is whole section dedicated to this which explains defamation, copyright, trademarks, negligence, and interference with business relationships. So, why not learn how to create a 30-day plan for your tweeter marketing roll-out.

Lance Winslow enjoys community philanthropy - [http://nashville.bizjournals.com/nashville/stories/2000/11/06/smallb2.html]Lance Winslow likes small business. Lance Winslow has also been involved in the Oil Industry; [http://www.oilchangeguys.com/aboutus.shtml]http://www.oilchangeguys.com/aboutus.shtml/.

Article Source: http://EzineArticles.com/?expert=Lance_Winslow [http://ezinearticles.com/?Tweet-For-Business---An-Internet-Marketing-Book-Review-For-You!&id=2310374 ]http://EzineArticles.com/?Tweet-For-Business---An-Internet-Marketing-Book-Review-For-You!&id=2310374

Internet Marketing on YouTube - A Book Review For Online Businesses

Internet Marketing on YouTube - A Book Review For Online Businesses
By [http://ezinearticles.com/?expert=Lance_Winslow]Lance Winslow

Online videos are a sensation on the Internet, and now people are uploading their own videos at will and displaying them for the World. More interesting is the fact that some of these videos go viral, in other words they get emailed around the Internet, and end up with hundreds of thousands of views. Some Baby Boomer generation folks might say, so what, but there is something that they should be aware of especially if they own a business.

You see, YouTube can be a great vehicle for marketing a small business and it can bring in customers from all over the world. In fact, you will be amazed at the potential opportunity, so let me recommend a book that can explain all about it. I bought it for myself and so far have created one video and will do many more. Check out this book;

"YouTube for Business - Online Video Marketing or Any Business" by Michael Miller; Que Book Publishers; Indianapolis, IN; (2009) ISBN: 0-7897-3797-3.

Shooting videos with webcams is not difficult, but if you do it correctly, you'll be amazed at how easy it is to get some decent quality. The book also explains how to upload existing professional videos from your business and how to manage all your video. It's all about creating an online presence and what better way than with videos, as you can show your potential future customer rather than just tell them.

There is advice in the book about managing a video blog and ways you can begin tracking performance of your online video campaign, so you can capture your targeted customers. This book is filled with awesome tips and Great Gems of information. Please consider picking up a copy today.

Lance Winslow enjoys community philanthropy - [http://nashville.bizjournals.com/nashville/stories/2000/11/06/smallb2.html]Lance Winslow likes small business. Lance Winslow has also been involved in the Oil Industry; [http://www.oilchangeguys.com/aboutus.shtml]http://www.oilchangeguys.com/aboutus.shtml/.

Article Source: http://EzineArticles.com/?expert=Lance_Winslow http://EzineArticles.com/?Internet-Marketing-on-YouTube---A-Book-Review-For-Online-Businesses&id=2310394

Internet Marketing Book Review - Online Business Pocket Reference Type Book

Internet Marketing Book Review - Online Business Pocket Reference Type Book
By [http://ezinearticles.com/?expert=Lance_Winslow]Lance Winslow

Marking online can be a never ending learning experience, as just when you think you have it under control the entire game changes. Think about it for a second. Blog was not even a word associated with the Internet until after 2000, although many people had bulletin boards with cool graphics that were basically the predecessor to the blog.

Five years ago there was no YouTube, Twitter, FaceBook, and even online article marketing was non-existent. Oh, sure there were variations of things like all this, but nothing like the way things are today. And along the way the Search Engines changed, remember no one ever heard of Google, today they own the search space. Well, to keep you updated for your online marketing success, let me recommend a very good book to you:

"The Little Black Book of Online Business - 1001 Insider Resources Every Business Needs" by Paul Galloway; Wiley and Sons Publishers; Hoboken, NJ; 2009. ISBN: 978-0-470-40776-9.

This book is like a pocket reference and it really is little and it really is black, and it describes all sorts of things you need to know, and it does so in an easy to use alphabetical order. Most of the advice is pretty good too. There are also links to many of the best sources for each item. Items like; Affiliate Marketing, Advertising with AdWords, Article Marketing, Audio Pod Casting, and Blogging.

There are pages on how best to work your CGI Scripting, use Chat rooms and discussion boards to market and maintain your Internet persona, reputation and credibility online. Need to learn about eBay, eBooks, E-commerce tricks and resources, or how about Email marketing and online newsletters? Well they are all covered as well as Stumble-Upon usage, and how to get your information to go viral, it all there.

Learn the best marketing strategies, and how to avoid being labeled as spam, how to stop spam, which is real spam, and how to make the best use of your time as you market your company online.

Lance Winslow enjoys community philanthropy - [http://nashville.bizjournals.com/nashville/stories/2000/11/06/smallb2.html]Lance Winslow likes small business. Lance Winslow has also been involved in the Oil Industry; [http://www.oilchangeguys.com/aboutus.shtml]http://www.oilchangeguys.com/aboutus.shtml/.

Article Source: http://EzineArticles.com/?expert=Lance_Winslow http://EzineArticles.com/?Internet-Marketing-Book-Review---Online-Business-Pocket-Reference-Type-Book&id=2310412

eBusiness Workplace - Internet Marketing Book Review

eBusiness Workplace - Internet Marketing Book Review
By [http://ezinearticles.com/?expert=Lance_Winslow]Lance Winslow

If you feel challenged when trying to understand B2B sales strategies, eCommerce or eBusiness planning to help you implement a large scale Internet Marketing and Intranet computer system for your company, then boy do I have the right book for you:

"The eBusiness Workplace - Discovering the Power of Enterprise Portals" by SAP AG and PriceWaterHouseCoopers, LLC; Published by John Wiley and Son's; Hoboken, NJ; (2001). ISBN: 0-471-41830-7.

This is just a fabulous book and it ties in the corporate Intranet system with Internet eCommerce solutions to streamline your business, increase your bottom line, and maintain the communication with your vendor teams, customers and employees.

Just so you have an overview, I'd recommend reading Bill Gates' book "The Road Ahead" first, before diving into this book. This will help you put it all into perspective. I'd also recommend that you view the CD ROM that comes with this book first, before reading this book, as not only will it get you excited about the material, it will blow your mind with all the possibilities.

SAP has put this book together and they offer many of the solutions to achieving all that this book suggests, so in a way it is both an educational enlightenment for business executives, as well as a sales tool, but that is okay, you will not feel pressured in anyway. It could also be used by Oracle Sales reps that offer similar technologies.

Want to build a web, within the web connecting all aspects of your business? Then this is the book for you. You will learn how to use the Internet to build communication with your vendors, customers, employee teams, and business units. You will find chapters on enhancing revenue using e-business strategies, B2B sales, content management, and really taking control of your company.

Since this book was written in 2001, before wide use of corporate blogs, and such, you'll also wish to brush up on those aspects along with this book. I highly recommend it for your Internet eBusiness library.

Lance Winslow enjoys community philanthropy - [http://nashville.bizjournals.com/nashville/stories/2000/11/06/smallb2.html]Lance Winslow likes small business. Lance Winslow has also been involved in the Oil Industry; [http://www.oilchangeguys.com/aboutus.shtml]http://www.oilchangeguys.com/aboutus.shtml/.

Article Source: http://EzineArticles.com/?expert=Lance_Winslow http://EzineArticles.com/?eBusiness-Workplace---Internet-Marketing-Book-Review&id=2315114

Internet E-Commerce Book Review - Full Circle Viral Marketing Considered

Internet E-Commerce Book Review - Full Circle Viral Marketing Considered
By [http://ezinearticles.com/?expert=Lance_Winslow]Lance Winslow

If you are using the new paradigm of online social networking to market a product or sell something online, or even if you are attempting to gain fame for some ego-centric reason then you want your online videos, writing, digital pictures, political commentary, or blog to go viral. Easier said than done, and getting your 15-minutes of fame might be a lifetime goal for you, but you cannot make a living off being a one-shot wonder.

The objective is to get a following going so that you can maintain your fame, and flow of traffic so that you can sell all these online social networking folks something. But rather than me explain all this to you, I'd rather recommend an excellent book:

"Viral Spiral: How the Commoners Built a Digital Republic of Their Own" By David Boiler; New Press Publishing Company; New York, NY; (2009). ISBN-13: 978-1595583963.

This book explains how E-commerce is merging with culture, eGovernment and blurring all the barriers and boundaries once believed. Learn about how all this happened and where the author believes it is going. He delivers power arguments and renders excellent examples with Web 2.0, YouTube, WikiPedia, Facebook, file sharing, Napster, and all the latest social networking sites and strategies.

He explains the challenges ahead with intellectual property rights, prior abuses, current patent wars, open source software, and how the Internet works as mind of its own. How the Internet operates independently, 24/7 and with the speed of nothing we've ever seen. The history of this book, all recent, really makes you think about how things are constantly evolving. And how you are part of it whether you like it or not and how you can take advantage of the opportunity if you wish.

Lance Winslow - [http://www.aircraftwashguys.com/historicals.shtml]Lance Winslow's Bio. Lance Winslow is also Founder of the Detail Guys, a cool little Franchise Company; [http://detailguys.com/founder.shtml]http://www.detailguys.com/founder.shtml/.

Article Source: http://EzineArticles.com/?expert=Lance_Winslow http://EzineArticles.com/?Internet-E-Commerce-Book-Review---Full-Circle-Viral-Marketing-Considered&id=2344547